Does Google AMP really Improve Rank and Page Speed ?
Google is continuously focusing on Mobile Friendly pages and user experience as the 1st priority. Google AMP is one of them. Although it was announced in late 2015, now in 2017-18 it’s actually in trend as it’s quite easy to use AMP now after being able to implement AdSense and few new things.
You can find a lot of AMP implemented result on your searches these days and actually, that gets a better CTR compared to a normal page and less bounce rate as well.
{Read:- Can we use AMP Pages for non HTTPS Website? }
What is Google AMP? Why should I use?
What type of websites should use AMP?
Initially, only few news and blog based websites started using Google AMP as it was not easy to implement and many ended up fixing errors.
Well now its completely changed and you can find a lot of WordPress plugins and features to easily use and not just blogs we have seen eCommerce stores also started using it for the slight benefit on SEO and fast page load to increase sales.
{Read:- How to edit ads.txt without Cpanel in WordPress }
Advantages And Disadvantages of AMP
The AMP or Accelerated Mobile Pages are the open source thing which allows you to use it in your site so that your site users will use your site fastly. Because the AMP make mobile pages that deliver faster.
Advantages of AMP
The AMP is the project which improves the site experience for the mobile users. The many experts are working to improve the mobile internet users experience. The APM is very much profitable for the organizations or for the business with the internet presence is such ways:-
- Improved Ranking In Mobile First Generation Phones
- Improvement in speed
- AMP improves server performance
Disadvantages of using AMP
- AMP reduces the revenue from ads:
- Tracking:- It’s not easy to use external tracking scripts of the user activity on the AMP pages.
- Popup and Retargeting
{Read:- Top 5 Best WordPress AMP Plugins of 2021 }
